Overview

Getting your work on social media may be easy – but making it popular is more challenging. This workshop takes you through the main social media channels and looks at how to create share-worthy content messages. Discover how to use social media to foster meaningful interactions and share your work with as many people as possible. From tweets to live streams, this interactive session is packed with ideas on how to maximise your use of social media as a researcher.

Objectives

Following the half-day session, you should be able to:

• Raise your profile with social media;

• Know how to plan effective content to minimise the time requirement;

• Understand the use of social media as a research and networking tool;

• Increase your following and interactions by creating sharable content;

• Create platform-specific content for Twitter, LinkedIn, Instagram, Facebook and YouTube;

• Consider how to make online events accessible, safe and ethical.

About Jamie

Jamie is an award-winning communicator and engagement professional with ten years’ experience in the delivery and evaluation of quality engagement projects. Working across dozens of institutions and subject areas he has helped improve the reach, profile and impact of research engagement in almost every discipline.

Timings

This online workshop will start at 1 pm and run through to 4 pm.